Jason McGrath
Reasearch Director
StrategyOne, Washington D.C.
As a Research Director for StrategyOne, Jason is responsible for the overall design, execution and analysis of primary research programs. Jason has worked in the market research field for more than 6 years, and has experience with various methodologies, analysis techniques, and industries.
During his tenure with StrategyOne, Jason has conducted communications and messaging research for various associations and agencies, including the American Pshcyiatric Association, America’s Health Insurance Plans, American Public Health Association, the Business Roundtable and the World Economic Forum. Much of this research has been used to support news features and stories, as well as promotional materials for these organizations.
Jason leads the StrategyOne corporate reputation program for AstraZeneca, including qualitative and quantitative studies that provide guidance to corporate leadership with regard to initiatives and outreach designed to enhance relationships with key stakeholder groups.
Jason also leads all Monsanto research programs for StrategyOne, including international communications and ad testing and tracking conducted on five continents.
Prior to joining StrategyOne, Jason was a Senior Project Manager with Opinion Research Corporation, where he managed the execution and analysis of global tracking studies in the technology field for clients such as Microsoft, IBM, as well as conducted research programs for clients such as Toyota, AT&T, Palm, LG Electronics, Pfizer and CNN.
Jason graduated magna cum laude from The College of New Jersey with a BS in Business Administration with a concentration in Marketing and a minor in Communications. Jason was also the recipient of the Wall Street Journal Student Achievement Award, and has completed the Burke Institute Tools and Techniques of Data Analysis course. Jason is also a RIVA Institute trained focus group moderator.
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