Michelle Woodruff
Senior Account Executive, Intellectual Property, Trust Barometer
StrategyOne, New York
Michelle Woodruff serves as a Senior Account Executive at StrategyOne in New York. She project manages the Edelman Intellectual Property including the Annual Trust Barometer, GoodPurpose, the Health Engagement Barometer and additional IP related studies.
Before joining StrategyOne, Michelle worked as a Market Research Analyst in Denver, Colorado. There, she coordinated quantitative and qualitative research studies to evaluate advertising effectiveness, brand awareness, market analysis and product testing for a number of clients, including Frontier Airlines, Almond Board, and White Wave. In addition to her research experience, Michelle worked at Winter Park Resort developing and executing marketing campaigns and art directing on-mountain photo shoots.
Michelle received her B.S. from the University of Colorado with a major in Business Administration with an emphasis in Marketing and graduated in the top 10% of the Leeds School of Business within three years. She currently is working towards her Master’s in Public Policy and Administration at Northwestern University.
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